About Christophe Langlois

Christophe Langlois, ''Success today lies in his ability to successfully scale up open platform ecosystems powered by AI and partnerships." In 2024, CMOs must make sure their teams adopt a content-creator mindset and fully empower their company’s extended ecosystem: Employees, Partners, Influencers, and Customers. He calls this approach ‘EPIC’ ecosystem marketing. Christophe Langlois helps both early-stage and established B2B SaaS companies to accelerate growth and profitability. Christophe Langlois designs and implements industry-leading digital, content, and engagement strategies relying heavily on research, data and insights, process optimization, collaboration, and ecosystem engagement. The longer version: Christophe Langlois is a passionate, seasoned hybrid marketer (strategic and hands-on) and global business developer with experience working client-side and agency-side, as an independent advisor and for several global data, software, and SaaS solution providers. In the last 20 years, he's built a track record of successfully cultivating key relationships and growing new businesses at the C-Suite level for the likes of IBM, WPP, Finastra, and several brand-new and challenger brands. Christophe Langlois is a team leader with proven success developing B2B brands and accelerating growth by designing and delivering innovative sales and marketing programs focused heavily on digital content creation, distribution, and influencer engagement. Some stats & achievements: Built a new business from scratch and helped challenger brands grow their footprint in 20+ countries Led, and grew international, diverse, highly performing sales, marketing, and content teams from 0 to 20+ individuals (onsite and remote) Led cross-functional marketing projects (50+ individuals, 10+ teams) in larger organizations Created 1,000+ blog posts, produced and hosted 500+ video interviews, reviews, and PoVs Contributed to 150+ industry-leading events as chairperson, moderator, keynote speaker, panelist, workshop facilitator Featured on 20+ fintech/marketing influencer lists Christophe Langlois is areas of expertise include: B2B marketing, blogging, brand & PR, collaboration, content marketing, content strategy, CRM, customer marketing, data analytics, demand/lead generation, digital marketing, ecosystem/platform marketing, email marketing, employee engagement, event marketing, growth marketing, influencer marketing, influencer marketing, leadership, LinkedIn, marketing communications, marketing strategy, matrix management, partner marketing, public speaking, SEO / SMO / PESO, social media marketing, team management, Twitter, video marketing, YouTube.