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May 2 2025

What is the Missing Buzzword in Retail? | FF News at RTS London 2025

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What’s the one thing retailers still aren’t getting quite right? In this fast-cut snapshot from the frontline of payments and retail, industry voices weigh in on what’s being overlooked — and what needs to come back into focus. From customer loyalty to payment journey optimization, the message is clear: the customer experience is everything, and it’s time we started treating it that way.

Omnichannel might feel like yesterday’s buzzword, but it’s still tomorrow’s solution. Consistency, unified journeys, and partner service are the new benchmarks — and yet, too often, payments are an afterthought. This video shines a light on why the smartest retailers are shifting their mindset and designing from the customer’s point of view, not just the tech stack.

If you’re in retail, fintech, or anywhere in between, these perspectives are a wake-up call. Hear what matters now — and what can’t be ignored any longer if you want to build loyalty that lasts.

People In This Post

Eliza Arron

Adyen
Moshe Winegarten

Moshe Winegarten

Ecommpay

Neil Evans

GLORY
Lamin Jaiteh

Tom Essenhigh

Worldpay
Colin Neil

Colin Neil

DNA Payments

Nino Hörttrich

Diebold Nixdorf

Ross Taylor

Lloyds Banking Group
Jorge Salas

Steve O'Donovan

Miura

Jason Black

Global Payments Inc.

Companies In This Post

Adyen | Fintech Finance

Adyen
Ecommpay

Ecommpay
Glory Global | Fintech Finance

Glory Global

Worldpay

DNA Payments
Diebold Nixdorf | Fintech Finance

Diebold Nixdorf

Lloyds Banking Group
Miura

Miura
Global Payments Inc. | Fintech Finance

Global Payments Inc.
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