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Allica Bank’s Conrad Ford Reveals How Digital First SMEs Can Succeed In A Purely Digital Environment
Conrad Ford, Chief Product & Strategy Officer at Allica Bank, sits down with FF News’ Ali Paterson for a discussion surrounding SMEs. In this video, Conrad talks about how digital-first SMEs can succeed in a purely digital environment.
“We talked about how SMEs are different in different ways and that becomes more and more acute the larger the SMEs become. I think that one area where SMEs struggle with their bank, and banks struggle with the SMEs, is actually because the traditional banking model is to be all things to all people.”
“When you get to the medium-sized business segments, every single business is different and of course, you have different sectors which have very different behaviours and very different cashflow profiles. It’s impossibly hard, for a single bank to be a perfect bank for all of those different types of customers.”
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