FF Tattoo Studio at Money20/20 Europe 2026: How digital banking transformation is evolving with David Brear of 11:FS
By Ali Paterson · 8 July 2026
Quick Summary
This video features David Brear, CEO of 11:FS, discussing the evolution of digital banking transformation and the cultural shifts required for legacy institutions to compete in a modern, agile financial landscape. Brear explores how customer-centric design is redefining the industry.
How is David Brear Redefining Digital Banking?
David Brear emphasizes that digital banking transformation is not merely about technology but about a fundamental cultural shift. He argues that banks must move away from legacy mindsets to embrace agile product development. By focusing on jobs to be done, institutions can create services that solve real-world problems rather than just digitizing old paper processes.
- Cultural agility over legacy tech.
- Customer-first design principles.
- Rapid iteration cycles for product launches.
What Role Does 11:FS Play in Fintech Innovation?
As a leading consultancy, 11:FS helps global banks build next-generation financial services from the ground up. Brear highlights that digital is 1% finished, suggesting that the industry has only scratched the surface of what is possible with embedded finance and real-time data. Their approach focuses on building new ventures rather than fixing broken legacy systems.
How Can Legacy Banks Compete with Neo-Banks?
To survive, traditional players must adopt the speed and transparency of fintech challengers. Brear suggests that partnerships with fintechs and a focus on niche market segments are key strategies. Success is measured by customer engagement metrics rather than just the size of the balance sheet.
FF NEWS TAKE:
David Brear remains one of the most influential voices in the sector, and his insights on digital banking transformation continue to move the needle. While many talk about innovation, Brear’s focus on the '1% finished' philosophy challenges the industry to stop settling for 'good enough' and start building truly transformative financial experiences. This is a must-watch for any executive navigating the current fintech wave.