Dorel Blitz - Personetics - Money20/20 Europe

At Money20/20 Europe, held at the RAI in Amsterdam, FF News met with Dorel Blitz, VP Strategy and Business Development at Personetics, to discuss topics surrounding his field of work.

Personetics is a leading provider of AI-powered solutions tailored for banks and financial institutions, enabling the delivery of personalised customer experiences and the advancement of financial well-being.

“We’re working with over 130 banks in 34 markets, and we are helping banks to leverage the biggest asset - Their own customers’ financial transactional data, in order to effectively engage with customers, personalise their interactions and sell, of course.”

“We have started to work within the banks themselves, and not just with their customers. We are integrating more and more with the bankers channels, with the CRM systems. We are increasing the productivity of the bankers in the branches by pushing them with financial data driven insights.”