New Wealth Management Platform Stratiphy Launches to Unlock Access to Personalised Investment Strategies

Stratiphy Wealth Management platform has launched to help investors build personalised strategies aligned with their risk appetite and financial goals. This AI-driven investing platform supports better long-term decisions with data-driven insights and dynamic automation.

By providing everyday investors with access to hyper-personalised and AI-powered investment strategies, Stratiphy offers more control over long-term financial management. It uses automated strategies that respond dynamically to changing market conditions, optimised to seek high performance and low volatility.

There is strong demand amongst UK investors to take more control over their investments amidst volatile global markets – eight in ten (77%) UK investors want this functionality  whilst the same proportion say the ability to personalise their investment strategy is essential.

Stratiphy’s automation helps users stay disciplined, avoid emotional decision-making, and focus on long-term goals, even during periods of turbulence.

It offers everyday investors an AI-powered investing toolkit that includes the ability to backtest, or simulate historical performance, as well as investment automation. Taken together, this replicates the approach taken by many investment professionals and is presented in a simple and intuitive format for a mainstream audience. The backtest function has been optimised to deliver a realistic 10 year historical portfolio simulation within seconds, demonstrating how a user’s personal portfolio would have evolved, providing insight into long-term historic performance. This is designed to make investment decision-making more evidence-based, and reduce barriers to building personal portfolios.

Removing barriers to wealth management tools

Most people say there are too many barriers to accessing wealth management tools. Two thirds (67%) of people in the UK say that everyone should be able to access investing tools, but that too few people invest as it is seen as too complicated.

Nearly half (48%) want help with saving and investing but feel traditional wealth management tools are too expensive. This rises to 69% among those actively considering investing in the future.

Stratiphy’s model unlocks wealth management for those typically priced out of these services – its subscription-based model reduces cost barriers for retail investors who otherwise would not be able to build personalised investment strategies to meet their goals.

Daniel Gold, CEO and Founder of Stratiphy, said: “Investors are dissatisfied with existing wealth management tools that offer limited control and flexibility. Our platform gives investors the opportunity to create personalised investment strategies – but also the tools to assess their quality through realistic backtests. This level of transparency, accessibility and data insights is a step change in what is available to retail investors.

“We’ve seen there is huge demand for simple tools that enable people to personalise their investment strategies and create portfolios that meet their long-term goals, whether that is saving for a house deposit, paying off their student loan or building a retirement cushion.

“Our ambition is to help everyone improve their investing potential by providing a personal investment toolkit that manages their investments. This empowers everyday investors to invest like professional wealth managers by unlocking access to AI-driven investment tools and insights.”

To support the development of Stratiphy, Daniel joined the NatWest Accelerator which supports entrepreneurs and empowers them to scale their businesses to the next level, through coaching, a programme of thought leadership and events, access to a network of like-minded peers and full-time use of a modern co-working space.

Luke Pamflett, Accelerator Community Manager at NatWest in London, said: “Congratulations to Daniel and the Stratiphy team on the launch of the new app. Throughout his time on the Accelerator, Daniel has shown a commitment to growing his business and being involved in our Accelerator community, and we wish him every success with this new stage of his business journey.”

Stratiphy has looked to best in class service providers throughout the development process including:

• Factset market data vendor

• Utilising CBOE exchange data

• NVidia for AI expertise and resources

• Stratiphy has raised growth funding with Crowdcube

Stratiphy was granted regulatory approval by the Financial Conduct Authority (FCA) in 2024.

With Stratiphy Wealth Management platform, retail investors can finally access advanced, AI-driven tools once reserved for professionals—empowering smarter investing.