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EBANX Drives the Next Phase of Credit Cards in LatAm With Network Tokenisation for Cross-Border Transactions
EBANX, a global technology company specialising in payment services for emerging markets, has extended its operations with Network Tokens to five Latin American countries. The technology replaces the card’s sensitive Primary Account Number (PAN) with a secure, dynamic token (DPAN), thereby protecting cardholder data whilst ensuring a smoother payment experience.
In tests conducted across Latin America, EBANX identified a reduction in credit card declines due to fraud and security issues by up to 86%. After launching operations with the technology in Brazil and Chile, EBANX has expanded payment processing using Network Tokens to Colombia, Peru, and the Dominican Republic.
In Colombia, EBANX now processes over two million transactions with the solution per month. Internal data shows that the average approval rate for payments with Network Tokens in the country is 10 percentage points higher than for those without. Adoption has reached 87% amongst merchants, with 111 companies already using the technology across sectors such as SaaS (Software as a Service), online retail, and gaming.
In Peru, EBANX is currently the only Payment Service Provider (PSP) using Network Tokens across both major international card networks, Visa and Mastercard.
“We are opening the door to new technology, smoother transactions, and higher approval rates in Peru for the first time,” said Juliana Etcheverry, Director of Country Growth, South LatAm at EBANX. “E-commerce in the country is projected to exceed USD 30 billion annually by 2028, with around 60% of transactions processed via credit or debit cards,” she added, citing data from Payments and Commerce Market Intelligence (PCMI) sourced by EBANX.
Seven out of ten card transactions processed through EBANX in Peru already use Network Tokens. Internal data shows that this technology has improved transaction performance by more than 7 percentage points compared to non-tokenised transactions. Merchants in the SaaS sector saw the largest uplift, at 8 percentage points. Social media and online education companies experienced increases of over 6 and 7 percentage points, respectively. Online retail and streaming merchants saw around 3 percentage points of uplift. The average approval rate already exceeds 80% in certain verticals, including online retail and social media.
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