Longevity Card

Longevity Card aims to transform traditional banking into the health and longevity focused generation of financial services offering a new way to manage your money and lead a healthy lifestyle in one banking app.

Operating under the Motto “Health is the New Wealth”, Longevity Card makes mobile banking experience easier and safer for people of all ages by developing new financial products designed for its customers who are planning to live extra long lives and want to remain high functioning and financially stable throughout.

Recently this fintech has secured its first investors. The list includes private investments and a Swiss branch of Deep Knowledge Ventures, and an early-stage DeepTech focused fund.

The deal size is undisclosed, however Longevity Card’s CEO Sergey Balasanyan confirms that this amount will be enough for the launch of the product in the early Q4 2020 with both individual and business accounts for users in the UK and European Economic Area regions.

The unique proposition will be AI-powered mHealth (HealthTech) integration, which will analyze daily activity, nutrition, and many other parameters, providing customers with personalized health tips, and reward them with Longevity Points in response to maintaining a healthy lifestyle.

Card users can earn the Longevity Reward Points to receive discounts and exclusive products at Longevity Marketplace offering healthy products and services from hand-picked vendors validated by Longevity experts.

Having the HealthTech integration and Longevity Marketplace on the first stage, the company’s next step will be the implementation of the AgeTech to solve the problem of digital banking for the Senior Generation and to prevent them from financial exploitation. Currently Longevity Card is in the process of creating a focus group of 70+ aged people, which will be responsible for making the seamless user journey  for the Seniors.

“Health is the new wealth: It is quite clear that this global crisis will have long-lasting consequences. People and financial institutions will get a new understanding of their priorities, whereas health and longevity may get greater ­attention and start to be considered as the actual, ­tangible and most precious commodity. Apparently we can expect many oceans of new investments coming from investment banks will be redirected from other industries towards biotech, healthtech, preventive medicine and longevity.” – Sergey Balasanyan writes in his article in Forbes

“Integration of healthtech and fintech: In the next few years we will see the rise of integra­ted fintech and health platforms that will use AI and data science to redesign financial and wellness marketplaces—where previously segmented and separated solutions and services will be integra­ted into a synergetic blend of health, insurtech, preventive medicine, longevity, agetech and financial wellbeing.”  – Sergey Balasanyan writes in his article in Forbes