Flexa Appoints Trey Swanson as Head of Commercial to Accelerate Merchant Adoption and Strategic Growth

Flexa Trey Swanson appointment marks a major move in the company’s global expansion. Swanson, who is currently Flexa’s Head of Commercial, scales the company’s cryptocurrency payment strategy and merchant onboarding initiatives by bringing demonstrated leadership from Checkout.com and PayPal Braintree.

Swanson joins Flexa from Checkout.com, where he played a pivotal role in expanding the company’s US business and was recognized as one of the top contributors to global revenue growth over the past three years. He established and commercialized many of Checkout.com’s most impactful US strategic partnerships to drive lead flow and support enterprise growth.

He also developed deep expertise across e-commerce, fintech, crypto, and gaming verticals, advising clients on optimizing global payments strategies. Prior to joining Checkout.com, Swanson was a top performer in scaling PayPal Braintree’s mid-market presence. 

In his new role, Swanson will lead commercial functions for Flexa, including growth, sales strategy, and commercial alliances, as the company scales its merchant onboarding efforts and launches several key product innovations designed to simplify digital asset acceptance.

“Trey brings a unique blend of strategic acumen and enterprise sales execution at a moment when Flexa is positioned to transform how digital assets move throughout the economy,” said Daniel McCabe, CEO of Flexa. “His experience scaling complex commercial operations and forging trusted relationships with some of the world’s most innovative businesses will be critical as we enter our next phase of growth.”

“Flexa has built something truly differentiated in the digital payments space,” said Trey Swanson. “More and more merchants are recognizing the power of crypto and stablecoins to deliver a better payments experience for their customers, and Flexa is perfectly poised to help. I couldn’t be more excited to help scale this technology and support the businesses that are leading the charge toward more seamless and inclusive commerce.”

With Trey Swanson now leading go-to-market efforts, the Flexa Trey Swanson appointment supports a strategic push into broader crypto adoption and commercial scalability.