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Wio Bank and Etihad Airways Revolutionise Savings with Miles Earning Programme

Wio Bank PJSC, the region’s first platform bank, and Etihad Guest,  the loyalty programme of Etihad Airways, have announced a new partnership introducing a first-of-its-kind  offering that allows Wio Personal customers to earn Etihad Guest Miles for every AED deposited into their  Saving Spaces. This innovative programme refines traditional banking rewards, as it is the first time a bank  has offered miles without linking them to a payment card. The partnership underlines Wio’s commitment to  enhancing customer banking experience through innovative offerings and solutions, including rewards that  combine saving money with real-life benefits. 

Under the programme, for every 1 AED deposited in a 12-month fixed Saving Space, customers earn 1  Etihad Guest Mile. This one-to-one ratio offers unprecedented value in the banking and travel sectors.  Moreover, customers can stay miles ahead on their savings, as the miles are credited to their Etihad Guest  account within days of opening the fixed deposit. This benefit allows for immediate travel planning, a feature  unmatched in the current market. 

Commenting on the partnership, Jayesh Patel, Chief Executive Officer of Wio Bank PJSC, said: “Our  partnership with Etihad Airways is a pivotal step in our mission to redefine banking in ways that are new to  the market and deliver immediate extra value to our customers when looking at savings and rewards. By  allowing customers to earn miles directly through their deposits, we’re not just encouraging savings – we’re  enabling financial independence and turning dreams of travel into tangible realities. At Wio, we continue to  seek out the best partnerships, offerings and rewards that benefit our customers.” 

Antonoaldo Neves, Chief Executive Officer, Etihad Airways, said: “Innovative new partnerships have always  been at the heart of the Etihad Guest programme, and we’re proud to be collaborating with Wio Bank to  offer an entirely new way for our guests to earn Miles. As we celebrate reaching 10 million Etihad Guest  members, we continue to enhance the programme, giving our members more opportunities to earn Miles  they can use for their next holiday or getaway with us.” 

The programme also encourages customers to save, with the opportunity to earn up to 10 million Etihad  Guest Miles and the ability to create up to 10 deposits. With Etihad Guest reward flights starting from just  5,000 Etihad Guest Miles, new account holders can quickly earn flights to amazing destinations, for  example a return Business class flight to London or Tokyo for just 140,000 Miles or a return Economy class  flight to the Maldives or Istanbul for 30,000 Miles or Athens for 40,000 Miles. 

The Etihad Guest programme offers its members a customised experience, with the ability to earn Miles  through flying, or spending with local partners. Etihad Guest members can choose to redeem their rewards  for flights and holidays or spend in the Etihad Guest Reward shop and across a wide range of retail partners.

The new partnership with Wio Bank continues to accelerate the potential for earning miles and brings travel  aspirations closer to reality for Etihad Guest members. 

The partnership with Etihad Airways reflects Wio Bank’s broader strategy of leveraging strategic  partnerships to innovate and expand its offerings. By collaborating with leading organizations, Wio aims to  provide unique and valuable benefits to its customers, reinforcing its position as a forward-thinking financial  institution. 

Wio Bank was established to redefine banking in the UAE for both businesses and consumers. Its second  digital offering, Wio Personal, is a day-to-day banking platform that changes how individuals see, manage,  and grow their money. It provides users with unprecedented financial visibility and flexibility, serving as a  foundation for achieving personal financial goals with an engaging experience that includes smart cards  and exciting rewards. 

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