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InvestiFi Partners with Illiana Financial to Bring Seamless, Secure Digital Investing to 25,000 Members
As digital investing continues to transform personal finance nationwide, Illiana Financial is breaking new ground to deliver simple, secure investment options directly to its 25,000 members. The Illinois-based credit union has teamed up with InvestiFi, a top-tier digital investment platform, to seamlessly integrate a full suite of investing tools – including stocks, ETFs, and cryptocurrencies, directly through its trusted online banking portal.
This integration allows Illiana Financial members access to buy and sell more than 8,500 stocks and ETFs, over 25 cryptocurrencies, and build guided investment portfolios, all without leaving the security and familiarity of their trusted banking environment. By merging everyday banking with investing, Illiana Financial empowers its members to take a more active role in growing their wealth.
The partnership also prioritizes member education and confidence. InvestiFi provides robust financial education resources and guided investment options designed to help members make informed decisions, whether they are new to investing or looking to diversify an existing portfolio.
“Investing shouldn’t be intimidating or complicated,” said Kian Sarreshteh, CEO and Co-Founder of InvestiFi. “Our platform is designed to remove traditional barriers and make investing accessible, informed, and safe.”
“By embedding our solution into Illiana Financial’s online banking platform, we are enabling their members to seamlessly manage their finances and investments side-by-side, creating a holistic financial experience.”
Jim Henmuller, CEO of Illiana Financial, commented, “We are committed to supporting our members at every stage of their financial journey. Integrating InvestiFi’s investing solutions is a natural progression in how we serve our community, offering safe, secure, and straightforward ways for members to engage with the market.”
“With this new digital investing partnership, we are confident the credit union will continue to innovate, providing modern tools that truly empower every member to take control of their financial futures.”
Security and compliance are central to the offering. InvestiFi’s platform adheres to stringent regulatory standards, ensuring that members’ transactions and their data is secure. This focus on security combined with the convenience of integrated digital investing sets a new standard for credit unions seeking to enhance member experiences.
Sarreshteh concludes: “This partnership comes at a pivotal moment, as digital investing adoption rapidly accelerates across the financial services industry. Recent research shows that retail investors overwhelmingly prefer platforms integrated within their existing banking apps, reflecting a strong demand for convenience and trust in a single, unified interface.”
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