BR-DGE and Feedback Giant, eKomi, Team Up to Embed Authentic Reviews Into Payment Ecosystem

Payment orchestration provider BR-DGE has formed a strategic partnership with market-leading feedback company eKomi.

By integrating eKomi’s technology into its platform, BR-DGE’s merchant clients will be able to embed an entirely authentic review process into the customer checkout experience. This decreases the reliance on external feedback platforms where the authenticity of a review cannot be verified, often at great reputational risk to the merchant.

Through the BR-DGE/eKomi workflow, customers will choose their goods and add them to a basket before entering their payment details as normal. While payment is being taken, the customer is then prompted to leave a review. By using this unique technology, merchants will be able to accurately track customer sentiment in real time with 100% reassurance the data and opinion received is accurate and fair.

BR-DGE’s platform promises to simplify payment infrastructure and revolutionise the payment process for online merchants and their customers. Through a single point of integration, BR-DGE’s merchants can access a world of payment providers and alternative payment methods. Offering greater choice and flexibility for merchants increases the likelihood of payment success due to offering optimal payment experience for local markets. The eKomi and BR-DGE partnership is another example of how this technology can dramatically improve merchant workflows across pre-and post-payment initiatives. From improved account checking, fraud detection, loyalty programmes and embedded reviews; security, compliance, customer experience and loyalty can all be enhanced.

Discussing the partnership, Brian Coburn, CEO at BR-DGE, said “This is a totally unique partnership and one we’re very excited about. We are on a mission to put power back in the hands of merchants, while providing the most innovative solutions which encompass all their needs. Partnering with eKomi does just that. Reviews are a vital lifeline for merchants, and we’re delighted to be embedding such a smart and innovative technology into our workflow.”

Michael Ambros, CEO at eKomi added “This is a great example of using technology to improve the customer experience. BR-DGE is at the forefront of revolutionising a dysfunctional payment system and will enable billions of transactions per month. The inclusion of eKomi’s authentic review system means that thousands of online merchants will now have access to vast amounts of authentic real-time data and opinions. This will help them adapt their growth strategies and generate more sales.”