Bitget Wallet and Coinpal Partner to Enable Crypto Payments Across 6,000+ Online Merchants

Bitget Wallet has partnered with crypto payments platform Coinpal to integrate over 6,000 merchants into its ecosystem. This collaboration, facilitated by Paydify, allows non-custodial wallet users to spend digital assets directly at online retailers, marking a significant step in bridging the gap between decentralized finance and mainstream e-commerce for fintech professionals tracking Web3 adoption.

What was announced

The partnership integrates Coinpal’s extensive network of over 6,000 merchants into Bitget Wallet’s payment ecosystem, with Coinpal serving as a channel partner for Paydify. This integration enables users to spend cryptocurrency directly at thousands of online stores across various sectors, including gaming, electronics, fashion, and digital services. Notably, the gaming marketplace IGV.com is already featured within the app as part of this rollout.

Central to this initiative is Bitget Wallet’s ‘Scan to Pay’ feature. This tool allows users to complete purchases by scanning QR codes, facilitating direct crypto transactions without the need for manual transfers or external exchanges. The service is designed to streamline the checkout process for digital assets, with Paydify acting as the underlying payment gateway. Paydify provides businesses with unified QR codes and APIs to accept crypto, offering instant settlement in stablecoins to mitigate volatility risks for merchants.

The collaboration aims to expand beyond online commerce into offline retail environments. Bitget Wallet has also indicated that it will soon support Solana Pay and national QR code systems in selected markets, further broadening the utility of the wallet for everyday transactions. Coinpal, which holds multiple licenses including EU EMI and VASP, provides the processing and settlement infrastructure necessary to scale these operations globally.

The companies involved

Bitget Wallet is a prominent non-custodial crypto wallet operating under its parent company, Bitget. It has established itself as a major player in the Web3 space, focusing on providing users with direct control over their digital assets while integrating various decentralized services. The platform has consistently moved toward becoming a comprehensive gateway for both DeFi and real-world utility.

Coinpal operates as a global cryptocurrency payment platform, specializing in providing businesses with an all-in-one solution for accepting, processing, and settling digital currency transactions. Its regulatory standing is bolstered by holding European Electronic Money Institution (EMI) and Virtual Asset Service Provider (VASP) licenses, which are critical for maintaining compliance in the evolving digital payments landscape.

Paydify, the third partner in this arrangement, is a payment gateway owned by DCS Group. It functions as the bridge between merchants and the crypto ecosystem, focusing on ease of onboarding for businesses. By offering stablecoin settlement, Paydify addresses one of the primary hurdles for merchant adoption: the price volatility associated with traditional cryptocurrencies like Bitcoin or Ethereum.

What FF News has reported before

FF News has followed Bitget Wallet’s aggressive expansion into broader financial services. Recently, the company moved toward traditional finance models, as seen when Bitget Wallet Launches Neobanking Features with Auto-Converting USD and EUR Accounts. This followed their efforts to influence the regulatory environment, specifically when Bitget Wallet Joins Japan’s BCCC to Shape Self-Custodial Crypto Regulation.

The platform has also focused on institutional-grade offerings and user incentives. Earlier this year, Bitget Unlocks Institutional DeFi Yield for 125M Users via Morph, Gauntlet, and Morpho Partnership, expanding its reach to a massive user base. Additionally, the firm enhanced its value proposition for retail users when Bitget Wallet Launches Automated Asset Cashback for Crypto, Gold, and Tokenized Stocks.

What this means

This move signals a shift in the non-custodial wallet market from passive storage to active utility. By integrating 6,000 merchants, Bitget Wallet is directly challenging the dominance of custodial payment providers and traditional fintech apps that have historically held the keys to merchant networks. The pressure is now on other wallet providers to secure similar "real-world" partnerships or risk being relegated to niche DeFi use cases. However, the success of this initiative hinges on whether consumers are willing to part with their crypto assets for consumer goods, or if they will continue to view them primarily as speculative investments. The inclusion of stablecoin settlement via Paydify is a necessary hedge, but the industry still faces the hurdle of simplifying the user experience to match the friction-less nature of mobile wallets like Apple Pay.