About Ruby Walia

Ruby Walia, Innovative, curious, and entrepreneurial C-Suite Digital and Technology executive with expertise in mobile, digital, and product development. Helped large enterprises in mature industries transform themselves and thrive in an era of rapid technological change(including Moven). Seasoned general manager with the operating experience, management skills, and vision to create strategy, attract talent, and execute, transforming business models across industries, products, and geographies. Adept at assessing competitive landscape, developing strategy, and leveraging technology to create delightful customer and employee experiences and deliver commercial and social wins. SELECT EXAMPLES OF INNOVATION AND LEADERSHIP > Commercial Success - Helped grow digital customer acquisition 5X at HSBC, US in 2 years; bank went from acquiring 10% of new customers through digital channels to 70%. > Customer Experience - Led implementation of trail-blazing personalization and engagement strategy to deliver delightful customer moments at TD Bank. Included several industry first, bank initiated, contextual digital interactions. Holds several related patents. > Digital Transformation - Championed and drove Dow Jones’s hugely successful mobile products strategy, creating an additional media channel. Launched first Wall Street Journal mobile app (on Blackberry) in 2008, followed by Barron’s, MarketWatch, NY Post, Factiva, and others on iPad, iPhone, Android, Apple TV, and other platforms. Led development of The Wall Street Journal iPad app in 7 weeks to be available in time for the first iPad launch. > Culture of Innovation - Helped create a culture of innovation and urgency at Dun & Bradstreet. Introduced new talent, technologies, and product design thinking to develop and launch Portfolio Risk Manager, a credit decision product in record time. > Enterprise Platforms - Conceptualized and developed enterprise Digital Asset and Rights Management system at Viacom, which led to development of a commercial product. > Leadership - Turned around technology team at USA Networks and rebuilt IT function and infrastructure at Financial Dynamics. CORE COMPETENCIES INCLUDE • Digital Transformation • Customer Engagement & Personalization of Services • Product Management • Digital Media & Product Strategy • Mobile Applications • Cloud Computing • E-commerce • Agile Methodologies • Strategic Partnerships • Enterprise Architecture • IT Strategy & Management