About Max Roberts

Established business leader with more than 20 years of experience in driving, developing and nurturing some of Europe's top brands to innovate and create success for their customers. Currently Area Vice President Enterprise Sales and Business Leader at Salesforce UK, where I'm focussed on the UK strategy for our B2B and B2C Enterprise business. As we enter the Fourth Industrial Revolution I'm driven to establish Salesforce as a trusted partner for UK businesses in supporting their digital transformation to create deeper connections with customers and stronger employee engagement through technology. Specialities include developing enterprise technology and operational strategy across multiple industries including Financial Services, Manufacturing, Retail and Public Sector. Prior to Salesforce, I worked at Oracle to help build its SaaS business, working with customers to apply cloud technology to grow and transform their businesses. I also held roles across roles in consulting, alliances & channels and the technology applications business. Please feel free to connect with me or send me a message. I love hearing from other experts across industries about how technology can deliver on an outstanding customer experience.