Breaking News
Erica Katsambis
VP of Sales, Partnerships, and Solutions for Subscription Businesses
About Erica Katsambis
Strategic Partnerships Leader with 20 years’ global & local experience in B2B2C and direct to consumer Sales, Marketing & Business development teams, working in telecoms & fintech matrix organizations across a broad range of industry verticals.
A passion for unlocking potential, solving problems, building meaningful partnerships & delivering industry & company ‘firsts’, driven by purpose, insights, consumer needs, co-innovation & integrity. Consistently recognized for outstanding achievements in successfully delivering lighthouse partnerships, scaling digital consumer services & platforms, online marketplaces and online & mobile payments. Leading large virtual teams and direct reports.
CORE EXPERTISE: consumer digital products & services | SaaS product management | global digital transformation | digital capabilities & platforms | monetization | online, digital & mobile payments | mobile media & advertising | subscription management | offers & rewards platforms | marketplaces | emerging technologies | gaming | entertainment | telco | fintech
KEY SKILLS: team leadership | P&L responsibility | opportunity sizing | commercial negotiations | sales management | strategic relationship management | global pipeline, roadmap & portfolio management | agency management | product development | proposition development | digital consumer acquisition & engagement | marketing strategy | digital marketing campaigns & programs | sponsorship
INTERESTS: thought leadership events, women in tech & gaming, panellist, moderator, speaker, mentor, ambassador, metaverse, digital health & wellness.