" class="no-js "lang="en-US"> Raiffeisenlandesbank and Bitpanda Team for Investment Solutions
Friday, March 29, 2024

Raiffeisenlandesbank Becomes the First Major Traditional European Bank to Move Into Digital Assets in Partnership With Bitpanda

Bitpanda Technology Solutions, the leading European Investment-as-a-Service platform, has reached an agreement with one of Austria’s main traditional banks to explore ways of offering digital assets to its customers. Raiffeisenlandesbank, which also has a presence across Europe, is breaking new ground in the development of innovative investment solutions and will become a pioneer in the European Union through this planned collaboration with Bitpanda.

“In the spirit of absolute customer focus, we stand by our customers as a reliable and strong partner. Personal advice is just as important as digital solutions that are up-to-date,” emphasises Michael Höllerer, CEO of Raiffeisenlandesbank NÖ-Wien: “The deal with Bitpanda aims to expand our product range with an innovative, secure facet and enable all customers to easily accumulate wealth.”

RLB NÖ-Wien plans to be the first traditional bank in the European Union to include cryptocurrencies and other asset classes in its digital investment offering with Bitpanda providing  the SaaS trading infrastructure to deliver on that ambition quickly and safely.

Bitpanda CEO Eric Demuth explains, “We created Bitpanda Technology Solutions to seamlessly integrate our system to any bank, fintech or platform. It is a pleasure to see a player of the tradition and importance of Raiffeisenlandesbank showing the vision, ambition and initiative to lead the industry in anticipating this opportunity for themselves and their clients. Offering the best user experience for all assets to the customers is key in a digital world. Companies are only competitive in this fast-paced environment when they offer the best products.”

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