FF News Logo
Sunday, October 05, 2025
ITC Vegas

Unlimit Partners With Doto to Support Expansion and Boost Payment Approval Rates

Unlimit, the global fintech company, has partnered with Doto, a leading Mexican online electronics retailer, to further the merchant’s continued growth and expansion. The partnership will enhance Doto’s payment processing capabilities by improving transaction acceptance rates, reducing bank rejections, and increasing high-risk transaction recovery rates.

The partnership has already allowed Doto to benefit from a 2.5% increase in approvals in just the first month of operations , while the ongoing positive customer outcomes driven by Unlimit’s unrivalled payment services will enable Doto to rapidly increase its market share in existing verticals and support their expansion into new channels.

Unlimit’s robust payment tools, deep market expertise, and strong relationships with partner banks, have enabled them to significantly reduce unauthorized payments and bank rejections, key pain points in Doto’s payment journey. This improved performance, which can take years to optimize with other providers, has been achieved within weeks of onboarding.

Martina Selser, Head of Account Management at Unlimit Mexico, said: “We’re committed to providing innovative solutions for our partners which help them deliver exceptional service for their customers. Together, we’re laying the foundations for Doto’s long-term success, driving innovation, and increasing customer expectations in Mexico’s $38 billion e-commerce market.”

“Partnering with Unlimit has been transformative.” said Jair Vera, Ecommerce Operations Director at Doto. “Their expertise in mitigating bank rejections and commitment to improving acceptance rates have allowed us to provide our customers with a frictionless, reliable payment experience. This collaboration is addressing key pain points in our payment journey and enabling our continued growth and success.”

Unlimit is Doto’s primary acquirer, collecting PayIns and providing card payment solutions supported by Visa, Mastercard, and AMEX. The partnership focuses on enhancing Doto’s transaction processing capabilities in Mexico, by driving improved efficiency and reliability for their payment system. Both Doto and Unlimit are committed to leveraging this collaboration to explore new opportunities within the rapidly growing e-commerce sector, and ensuring businesses and consumers alike benefit from secure and frictionless payment solutions.

People In This Post

Companies In This Post

  1. The European Central Bank Selects Almaviva and Fabrick for Digital Euro Project Read more
  2. EXCLUSIVE: “The Advantage of Ancient Errors” – Tony Fish in ‘Discover Sibos 2025’ Read more
  3. EXCLUSIVE: “Game Changer” – Andy Lyons, Freemarket in ‘The Fintech Magazine’ Read more
  4. Binance Launches The Blockchain 100 Award to Honor Top Creators Driving Blockchain Innovation Read more
  5. MAPFRE AM Appoints Ismael García Puente as the New Deputy Director of Investment Strategy Read more
FTWLondon 2025 - Vertical Marketing Toolkit visual 1080x1920 (1)