inDrive Launches First Fully Embedded Pix Payment Experience in Brazil

inDrive, a global mobility and urban services platform operating across 48 countries, has introduced seamless Pix via Open Finance payments for its ride-hailing and delivery services in Brazil. 

With technology provided by Belvo, the new feature – an innovation in the Brazilian Ride Hailing and Delivery landscapes – brings an integrated, peer to peer, safe and effortless digital payment option into the inDrive app.

The feature marks the company’s first fully integrated peer-to-peer payment solution at a global level. Powered by Belvo, the leading Open Finance platform in Latin America, the new feature enables fast, secure, and intuitive Pix transactions — fully embedded within the inDrive app, the world’s second-most downloaded app in the ride-hailing category. This launch also reflects inDrive’s long-standing commitment to freedom of choice — giving users the ability to select the payment method that fits their preferences and daily routines. 

The instant payment system — commonly referred to in the industry as RTP (real-time payment) or A2A (account-to-account) — marks a significant breakthrough in the Brazilian market. With Pix via Open Finance now available alongside cash and card, in some cities, inDrive users across Brazil can choose exactly how they want to pay. Once the option is selected, passengers and delivery customers are guided through a simple in-app flow to complete payment via their preferred bank. Drivers receive funds directly to their bank accounts in real time — with no manual data exchange required. The shift to seamless Pix isn’t just about following trends — it’s about meeting people where they are. 

Stefano Mazzaferro, Brazil Country Manager at inDrive, commented:

“We believe true innovation doesn’t always mean creating something new — sometimes, it means making what people already love and do even better. Pix is part of everyday life in Brazil, and by making it seamless, we’re giving our users the freedom to pay on their terms, in a way that’s at the same time natural, safe, and fast.”

This is the first fully embedded Pix payment experience in Brazil’s ride-hailing and delivery landscape — a significant step beyond the existing wallet or card-based solutions. With Pix as a blueprint, inDrive is laying the groundwork to expand real-time, cashless payments in other key markets — always guided by the same principle: giving people more control, flexibility, and freedom.