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Banco BPM Launches AI-Driven Transaction Enrichment in Collaboration With Snowdrop
Banco BPM AI Enrichment is now live through a new partnership with Snowdrop. This partnership gives customers AI-powered transaction categorisation and data enrichment. The launch helps Banco BPM’s digital innovation strategy by giving customers more personalised banking experiences and deeper insights.
By integrating Snowdrop’s enrichment technology — powered by Google’s advanced AI algorithms and technology services — Banco BPM now displays clear, recognisable transaction summaries. Users can view detailed information, including the merchant’s brand, the transaction amount, date and time, a static map with geolocation, the address, and the business category. The Banco BPM AI Enrichment solution uses machine learning and automated tagging to make transaction data more clear for users.
Luca Vanetti, Marketing and Omnichannel Business Manager at Banco BPM said: “We are committed to delivering the best possible digital banking experience to our customers, enriching our services with increasingly innovative and cutting-edge solutions. Thanks to the new feature available in our digital platforms, we can offer users greater clarity and control over their movements. This project – added Vanetti – is part of Banco BPM’s broader strategy to deliver an intuitive digital banking experience and is an example of how innovation and collaboration with fintechs can translate into tangible benefits for our clients.”
Ken Hart, CEO of Snowdrop Solutions: “We are proud to partner with Banco BPM to bring enriched transaction data to life in Italy. This launch not only enhances the banking experience for customers and highlights our continued expansion across Southern Europe, with Banco BPM leading the way as our first partner in Italy. Through our advanced AI-driven solution, we’re enabling financial institutions to transform complex data into intuitive experiences.”
Banco BPM becomes Snowdrop’s first client in Italy, reinforcing the company’s commitment to expanding its intuitive banking solutions across the continent.
The Banco BPM AI Enrichment rollout with Snowdrop reflects a growing trend in European banking: using AI to make financial data more useful, easy to understand, and safe.
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