FF News Logo
Wednesday, October 22, 2025
PPRO_Almanac_Fintech-Finance-News

Breaking News

RBC Capital Markets on Corporate Digital Identity How U.S. Bank Sees SMBs Navigating Tariffs and GenAI FinTech Connect Turns 10: The UK’s Biggest Fintech Event Returns This December Bank of America Modernises EMEA Payments With ISO 20022 & SEPA Instant EXCLUSIVE: “Face The Truth” – Ron Delnevo in ‘The Fintech Magazine’ How Newgen Is Turning AI From Hype to Real Banking Impact Reloadable Payment and Withdrawal Cards: A Simple Alternative to Traditional Bank Cards Africa’s Leading Fintech – Moniepoint – Announces Successful Completion of US$200 Million Series C Round to Power Financial Inclusion Money Fellows Achieves $1.5 Billion in Transactions, Leading the Journey from “Traditional Rotating Savings” to Digital Financial Empowerment SumUp Launches In Mexico – Bringing Game-Changing Solutions to Its 37th Market Silverflow Calls Time on Outdated Payment Systems as Fintech Faces Uncertain Investment Future Zopa Launches Market-Leading 4.75% Easy Access Savings Product Edenred and Visa Announce a Strategic Partnership to Accelerate Innovation Across Benefits and Engagement, Mobility, and B2B Payment Solutions OpenPayd Triples Currency Account Access to Fuel Global Expansion ACI Worldwide and Prosa Redefine Payments in Latin America with Groundbreaking Infrastructure Upgrade
Afterpay Partners with Rokt to Expand Ads Business and Offer Shoppers More Relevant Ecommerce Experiences | Fintech Finance News

November 16 2023

Afterpay Partners with Rokt to Expand Ads Business and Offer Shoppers More Relevant Ecommerce Experiences

Share this post:

Share on LinkedIn Share on WhatsApp

Rokt, the leading ecommerce technology company using machine learning and AI to make transactions more relevant to each shopper, today announced its partnership with Afterpay, one of the global leaders in “Buy Now, Pay Later” payment. The partnership enables Afterpay to offer its ecommerce shoppers highly relevant offers at checkout, which creates a more relevant and engaging shopping experience while driving new revenue and deepening customer lifetime value.

“Afterpay is committed to delivering the most meaningful and relevant shopping experience for its customers, and we are thrilled to build on this mission by leveraging Rokt’s ecommerce technology,” said Saket Mehta, Global Head of Advertising Partnerships and Strategy at Afterpay. “This partnership allows us to further enhance our in-app offering and give shoppers more choice at checkout.”

Leveraging Rokt’s ecommerce solution, Afterpay and its thousands of retail partners, are empowered to deliver targeted, relevant and seamless advertising experiences to customers during the checkout flow.

“We are thrilled that Afterpay has chosen Rokt to provide their customers the most relevant shopping experiences possible,” said Elizabeth Buchanan, Chief Commercial Officer of Rokt. Both Afterpay and Rokt were originally founded in Australia, and so it is especially exciting to now be partners on the global stage.”

People In This Post

Saket Mehta, Global Head of Advertising Partnerships and Strategy at Afterpay. | Fintech Finance News

Saket Mehta

Afterpay

Companies In This Post

Afterpay | Fintech Finance

Afterpay
  1. RBC Capital Markets on Corporate Digital Identity

    Event Videos

     Read more
  2. How U.S. Bank Sees SMBs Navigating Tariffs and GenAI

    Fintech TV

     Read more
  3. FinTech Connect Turns 10: The UK’s Biggest Fintech Event Returns This December

    Events

     Read more
  4. Bank of America Modernises EMEA Payments With ISO 20022 & SEPA Instant

    Event Videos

     Read more
  5. EXCLUSIVE: “Face The Truth” – Ron Delnevo in ‘The Fintech Magazine’

    The Fintech Magazine

     Read more
The Festival 2025 x FF News
More On