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April 4 2025

finova Broker Integrates with UnderwriteMe

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finova Broker, a leading mortgage and protection CRM provider, has announced its latest integration with UnderwriteMe’s Protection Platform, further expanding the choice of protection sourcing solutions available to brokers. This collaboration is set to provide brokers with a more comprehensive set of tools to support their clients and drive business growth.

The integration with UnderwriteMe’s Protection Platform will enable brokers using finova Broker CRM to access a broader range of protection solutions. This will ensure that brokers can provide clients with more accurate quotes and a seamless application process, ultimately increasing the likelihood of clients securing the right cover at the right price.

Mark Cracknell, Commercial Director at UnderwriteMe, commented: “The protection gap remains a significant challenge in the UK market, and with Consumer Duty front of mind, it is essential that brokers are equipped with the best tools to ensure their clients receive comprehensive protection. Our unique platform enables brokers to access real-time underwriting decisions, ensuring that rated clients receive accurate pricing upfront and avoid any unnecessary surprises later in the process. By integrating with finova Broker, we are making it even easier for brokers to embed protection into their advice process and deliver better outcomes for their clients.”

Matt Harrison, Commercial Director at finova Broker, added: “At finova, we are committed to supporting brokers with the most advanced technology available. Our integration with UnderwriteMe enhances our CRM’s capabilities, giving brokers even more choice when it comes to protection sourcing. By streamlining the process and improving accessibility, brokers can better serve their clients, increase their revenue, and most importantly, ensure customers are fully protected.”

The partnership addresses the growing concern over the UK’s protection gap, reinforcing the importance of ensuring clients are adequately covered. With regulatory changes placing a greater emphasis on Consumer Duty, the collaboration between finova Broker and Protection Platform from UnderwriteMe empowers brokers to provide the best possible service, offering customers tailored protection solutions that fit their needs.

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Mark Cracknell

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  1. EXCLUSIVE: “Passion Project” – Brice van de Walle, Mastercard in ‘The Fintech Magazine’

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  4. Citi Ventures Invests in BVNK to Power the Next Generation of Financial Infrastructure

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