Admiral Partners with iVendi to Accelerate Motor Finance Expansion Innovatively

Admiral Car Finance, part of Admiral Group, continues expanding its presence in the dealer finance market, having signed up over 450 dealers so far. A key factor in this success is the business’s focus on customer pre-approval and a strong commitment to transparency and digitalisation, aimed at helping car buyers to make informed financing choices through their preferred dealer. 

It is an approach that both car buyers and dealers appreciate in what is an evolving motor finance market, reflecting the significant shift by people to manage their finances digitally, including the use of multi-lender/price comparison website journeys seen in recent years. 

A key element of Admiral Car Finance’s strategy is its partnership with leading digital retailing technology experts, iVendi, which has committed to a multi-lender marketplace approach.

Access to a panel of lenders is becoming a vital part of the rapidly evolving dealer financing model, providing car buyers with choice and control over car financing. In this model, Admiral’s pre-approval feature offers a compelling solution that meets the car financing needs of many buyers, as Emma Powell, CEO at Admiral Money, reflects. 

“We know our customers value ease and transparency, and our pre-approval process sets out to do just that. Link this to the iVendi lender marketplace approach, and we’re able to deliver on our commitment to offer customers greater choice, more transparency, and give car buyers and dealers access to a brand that they know and trust.” 

It is an opportunity for dealers and their customers that James Tew, CEO at iVendi, also recognises, observing; “We’re delighted to be working with Admiral on this partnership. Its fresh approach to car finance, which embraces transparency, choice and pre-approval for customers, reflects the trajectory in the broader financial services sector. The net result is a win for both the car buyer and the dealer. It is one of the most important developments in the sector in some time.” 

And the impact of the Admiral/iVendi collaboration is having a positive effect, as Motors 4 U observe;

“Admiral’s system and processes are excellent — intuitive, efficient, and clearly designed with dealers in mind. From proposal through to payout, the whole process is streamlined, which not only saves time but also reduces the potential for errors or delays. That reliability is essential for our team and for the trust we build with customers.”