Zimpler Introduces ID+: A Next-Gen Identification Layer for Digital Payments

Zimpler ID+ is Zimpler's newest identity verification layer. It is meant to change the way people log in to digital payment systems. Zimpler ID+ is designed to make compliance easier and get rid of friction. It helps platforms offer safe, quick, and easy onboarding and transactions. “Zimpler ID+ gives our partners a direct path to compliance and conversion - cutting onboarding time, reducing drop-offs, and removing the need to build identity infrastructure in-house,” said Tobias Gunnesson, Chief Product Officer at Zimpler. “While most verification flows still rely solely on deposit-based triggers or cookie tracking, we’re the first to enable verification at the point of entry - meeting compliance head-on and delivering a better user experience from the start.” Purpose-built for highly regulated digital environments Zimpler ID+ serves industries where compliance is critical and abandonment rates are costly, such as iGaming and financial services. It ensures users are verified from the start, without requiring deposits or post-registration identity checks. Key features include:

• Quick onboarding: Verification and collection of KYC data takes place at the first point of contact, not only at the point of payment
• Seamless return user experience: Returning users can identify with biometric technology and are recognized with the help of cookies
• Works even without cookies: If cookies are unavailable, the user can easily identify themselves using a passkey
• Built-in compliance: Regulatory assurance at every step of the customer journey

By functioning as a unified identity layer from sign-up through repeat visits, Zimpler ID+ helps businesses minimize onboarding churn and maximize regulatory confidence. Solving identification friction at scale The launch of Zimpler ID+ comes as businesses across Europe face rising pressure to improve digital onboarding while maintaining regulatory standards. National ID systems remain foundational - but they weren’t built to optimize every business touchpoint. Zimpler ID+ complements these systems by offering operators a plug-in layer of biometric identification and gathering of KYC information tailored to business needs. It removes the need for deposit triggers, repeated logins, or re-verification after a device change. “With Zimpler ID+, we’re introducing a flexible approach that gives businesses more control over identity flows - without compromising security or relying solely on external systems” said Gunnesson. Product availability Zimpler ID+ is now available as a value-added service to select partners in Finland, with more markets to be added in the future. By embedding advanced onboarding capabilities directly into its existing infrastructure, Zimpler expects ID+ to strengthen customer retention and enhance platform value across regulated sectors for years to come. As the need for fintech security grows, Zimpler ID+ positions itself as a next-gen identity infrastructure that connects seamless payments and user protection.