XTB Scores Global Investment Partnership with FC Porto Through 2029
7 August 2026

Quick Summary
XTB has officially become the Official Investment Partner of FC Porto in a multi-year deal running through the 2028/2029 season. This global investment partnership will see XTB branding featured on first-team shirt sleeves, aiming to drive financial education and empowerment for millions of football fans worldwide.
How Does the XTB Partnership Benefit FC Porto Fans?
The global investment partnership between XTB and FC Porto is designed to bridge the gap between professional sports and personal finance management. By leveraging the club's massive reach, XTB intends to provide fans with the knowledge, trust, and confidence required to engage with modern investment tools effectively.
- Sleeve sponsorship on men's first-team shirts starting in the 2026/2027 season.
- Access to financial education materials and digital content featuring FC Porto players.
- Enhanced visibility through pitch-side LED screens and external videowalls at Estádio do Dragão.
What Results Has XTB Delivered in the Investment Sector?
As a leading European investment app, XTB currently supports nearly 3 million people in achieving their financial goals. The company focuses heavily on proprietary investment technology, with over 40% of its 1,400-strong workforce dedicated to innovation. This partnership serves as a strategic market expansion tool, particularly targeting growth in Europe and the MENA region.
- 17 global offices providing support in 20 different languages.
- Regulated by multiple global authorities to ensure investor safety.
- Listed on the Warsaw Stock Exchange since 2016.
Why is FC Porto Choosing Innovative Fintech Partners?
Under the leadership of President André Villas-Boas, FC Porto is prioritizing strategic international partnerships that align with a culture of innovation and excellence. The club aims to generate lasting value by selecting partners like XTB that respect the club's identity while offering modern, value-added experiences for its global membership base.
FF NEWS TAKE:
This deal moves the needle by proving that global investment partnerships are no longer just about logo placement; they are about mass-market financial inclusion. XTB is successfully using the emotional pull of football to normalize retail investment apps. For the fintech industry, this highlights a growing trend where high-performance sports branding is the primary vehicle for reaching the next generation of digital-native investors.
Companies in this story: FC Porto, XTB MENA, XTB
People in this story: Omar Arnaout, Achraf Drid, André Villas-Boas