Treasury Prime Expands Bank Network with KeyBank, Driving Embedded Banking Innovation
By Lauren Towner · 28 February 2025

Treasury Prime, a leading embedded banking software company, announced today that KeyBank, one of the nation's largest bank-based financial services companies, has joined the Treasury Prime Bank Network to enhance its innovative financial tech solutions to leading software companies and fintechs. KeyBank is the latest addition to Treasury Prime’s industry-leading bank network, which now totals more than 15 financial institutions nationwide.
“This relationship marks a major milestone in the growth of Treasury Prime’s bank network,” said Jeff Nowicki, chief banking officer at Treasury Prime. “The combined power of Treasury Prime and KeyBank, including KeyVAM, KeyBank’s virtual account management solution, gives the industry a best-in-class, safe and reliable platform to build scalable, long-term fintech programs.”
By working with Treasury Prime, KeyBank gains access to a diverse network of prospective clients, enabling strategic growth within its innovative fintech and SaaS business, while ensuring a uniform protocol for account structures, compliance, and reconciliation for clients.
“Treasury Prime’s proven expertise in the fintech industry was a key factor in our decision to forge this partnership, including their mature network of technology relationships,” said Bennie Pennington, head of embedded banking product and strategy for KeyBank. “In today’s dynamic financial landscape, we believe the success of large SaaS and technology clients hinges on diversifying their banking relationships. With Treasury Prime, these clients can seamlessly connect with multiple qualified banking partners without the need for redundant technical integrations.”
About the companies
Keybank
Website · 14 stories and 6 video interviews on FF News since 2021
Previously on FF News:
- KeyBank Launches Personalized Digital Banking Tools and Passkey Security to Boost Financial Wellness 13 November 2026
- Mastercard and Backbase Launch Agentic Banking Solutions for 120+ Global Banks 9 September 2026
- Cari Secures $32.5M in Bank-Backed External Funding for Digital Money Network 4 September 2026
Companies in this story: Keybank, Treasury Prime
People in this story: Bennie Pennington, Jeff Nowicki