Laybuy Announces New GM Role for UK to Help Drive Continued Growth

New Zealand Buy Now Pay Later (BNPL) provider Laybuy has today announced it has appointed John Gillan into a newly created role of General Manager UK and Europe.

Laybuy Managing Director Gary Rohloff says the appointment of John is an important step for Laybuy as it focuses on its growth in the United Kingdom.

In the new role, John will be responsible for all UK operations, including day-to-day responsibility for developing and implementing strategy to deliver continued growth in that market.

John joins Laybuy from Criteo, a global adtech company, where he was the Vice President (VP) for Europe with responsibility for the performance and go-to-market strategy in the region. 

Prior to that, he spent nearly a decade at Google in various leadership roles where he led teams dedicated to driving digital transformation for Google’s customers.

Gary Rohloff, co-founder and managing director of Laybuy, said “John’s proven track record in working with some of the largest merchants in the world at the most senior level, combined with his passion for championing the customer makes this appointment a particularly exciting one for Laybuy’s growth plans,” 

The appointment follows recent appointments to the new roles of Chief Operating Officer and Chief Marketing Officer and strengthen Laybuy’s leadership team while the company continues to undergo rapid growth.

John will be based in London and commences his role this month.