LendingMetrics ADP Platform to Power Hinckley & Rugby Building Society Lending

Hinckley & Rugby Building Society is deploying LendingMetrics’ Auto Decision Platform (ADP) to automate its underwriting and screening processes. This integration allows the mutual lender to execute real-time credit, AML, and affordability checks, highlighting a growing trend among traditional building societies to adopt sophisticated SaaS solutions to compete with digital-first mortgage challengers.

What was announced

Hinckley & Rugby Building Society has selected the ADP platform from LendingMetrics to modernize its lending infrastructure. The implementation focuses on automating the initial screening of prospective borrowers to ensure they meet specific affordability and compliance criteria. By utilizing this automated underwriting technology, the society aims to provide immediate feedback on applications and significantly reduce the overall time-to-decision for mortgage applicants.

The ADP solution is a universally-integrated SaaS platform that facilitates real-time data retrieval. It connects directly to major credit reference agencies to perform automated calls for credit history, Anti-Money Laundering (AML) checks, and detailed affordability assessments. This technological shift is designed to streamline the onboarding process, allowing the society’s human underwriters to move away from routine data gathering and focus their expertise on complex cases that require manual intervention or more nuanced consideration.

The move represents a technical upgrade for the mutual lender, bringing real-time execution capabilities to its core lending operations and ensuring that compliance parameters are met consistently across all new applications. By harnessing these automated features, the society intends to improve the efficiency of its borrower onboarding while maintaining the rigorous standards required for affordability decisions.

"We are delighted that Hinckley & Rugby has decided to utilise the best-in-class features of ADP to underpin the onboarding of borrowers. Our platform gives users unmatchable insight into the finances of prospective clients, enabling them to make optimal affordability decisions."

David Wylie, Commercial Director of LendingMetrics

The companies involved

LendingMetrics is a UK-based fintech firm specializing in automated credit decisioning software and data services. The company provides a range of proprietary solutions, including its flagship Auto Decision Platform (ADP), which is designed to help lenders automate their risk assessment and onboarding workflows. LendingMetrics has established a significant presence in the credit risk sector by offering SaaS-based tools that integrate with major credit bureaus to provide real-time financial insights. The company operates the website lendingmetrics.com.

Hinckley & Rugby Building Society is a long-standing mutual institution in the UK financial services sector, accessible via hrbs.co.uk. As a building society, it is owned by its members rather than shareholders, a structure that typically emphasizes personalized service and community-focused lending. Based in the Midlands, the society operates within a competitive mortgage market where traditional lenders are increasingly seeking to balance their manual, relationship-based underwriting heritage with the efficiency of modern financial technology. The adoption of the ADP platform marks a strategic effort by the society to enhance its digital capabilities while maintaining its commitment to robust affordability standards.

What FF News has reported before

FF News has previously tracked the growth and leadership expansion of LendingMetrics. In November 2024, the publication reported that LDC Backs Fast-growing Fintech LendingMetrics, a move that provided the firm with significant investment to scale its operations. Additionally, FF News covered the firm’s internal growth in LendingMetrics Appoints Jamie Land as Head of Presales to Drive Credit Risk Innovation, highlighting the company's continued focus on strengthening its senior team to support its technological development and market expansion.

What this means

The move by Hinckley & Rugby underscores a critical pivot point for the UK’s mutual sector. Building societies are under immense pressure to match the speed of fintech-driven lenders without compromising the manual oversight that defines their risk appetite. By automating the "easy" parts of underwriting—AML and basic credit checks—lenders can protect their margins and improve broker relationships through faster turnaround times. However, this shift raises questions about the future of manual underwriting; as more data points are automated, the industry must decide where human judgment adds genuine value versus where it simply adds delay.