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G-Accon Showcases Award-Winning Xero Automation at Xerocon London 2026

25 June 2026

Press Release: G-Accon Showcases Award-Winning Xero Automation at Xerocon London 2026 | Featured Image by FF News

Quick Summary

G-Accon is a spreadsheet reporting automation platform that enables real-time synchronization between Google Sheets and accounting software like Xero. By winning two Xero Global App Awards, G-Accon has proven its ability to eliminate manual data exports, allowing accountants to build live, multi-entity financial reports directly within spreadsheets.

How Does G-Accon Automate Financial Reporting?

G-Accon automates reporting by creating a live, two-way bridge between cloud accounting platforms and Google Sheets. This eliminates the need for manual data entry and repetitive CSV exports that often lead to version control errors. By maintaining a real-time data sync, financial professionals can ensure their spreadsheets always reflect the most current ledger data.

  • Two-way data sync allows users to upload data from sheets back to Xero.
  • Multi-entity consolidation simplifies reporting for groups with multiple organizations.
  • Automated email notifications and report refreshes keep stakeholders informed without manual intervention.

What Results Has G-Accon Delivered for Accountants?

Award-winning performance metrics highlight G-Accon's impact on the industry, specifically securing the Global Practice App of the Year and UK Small Business App of the Year titles. These accolades recognize the platform's ability to help accounting and advisory teams deliver consistent reporting across diverse client portfolios while reducing administrative overhead for growing businesses.

  • 100% automated refreshes remove the "reporting lag" in monthly close cycles.
  • Pre-built KPI dashboards provide instant visibility into business health.
  • Cross-platform support extends beyond Xero to include QuickBooks, Sage, and FreshBooks.

"We built G-Accon for the way accountants actually work," said Andrey Kustarnikov, CEO at G-Accon. "Spreadsheets aren't going anywhere. The question is whether they stay current as the business moves. Xerocon London is where we get to show practices and small business teams how that gets solved."

Why is Xerocon London Significant for G-Accon?

Xerocon London 2026 serves as the premier stage for G-Accon to demonstrate its spreadsheet reporting automation capabilities to thousands of European professionals. As a double award winner, the company is positioned as a market leader in the Xero ecosystem, focusing on solving the manual export problem that plagues traditional accounting workflows at Olympia London on July 8-9.

FF NEWS TAKE:

G-Accon is tackling the "spreadsheet vs. ERP" debate by simply making spreadsheets better. While many fintechs try to kill Excel/Sheets, G-Accon recognizes that accountants love these tools and instead provides the spreadsheet reporting automation needed to keep them accurate. Winning two global awards from Xero isn't just marketing fluff; it's a clear signal that this integration is essential for modern, scalable accounting practices. This definitely moves the needle for reporting efficiency.

Companies in this story: QuickBooks, G-Accon, Xero, Sage, FreshBooks

People in this story: Andrey Kustarnikov