Data Zoo and Alloy Partner to Provide Financial Institutions, Fintechs with Global Customer Identity Onboarding Solutions
By Lauren Towner · 22 February 2025

Data Zoo, a global leader in identity verification data, has announced a strategic partnership with Alloy, an identity and fraud prevention platform provider trusted by over 600 leading banks, credit unions and fintech companies, to provide enhanced global data for secure customer onboarding.
The partnership integrates Data Zoo’s comprehensive global data assets into Alloy’s orchestration platform, enabling financial organizations to seamlessly incorporate both traditional and non-traditional data sources into their onboarding processes–whether for new or existing clients– while extending their international reach through a single API.
The integration allows clients to leverage data as a primary or complementary method for identity verification, which is an effective tool to mitigate the impact of synthetic identity fraud and to reduce friction in the onboarding process. Alloy’s clients can now leverage Data Zoo’s solutions to onboard consumers across the world with a single API integration, reducing operational costs and accelerating time to market in new geographies.
“Data Zoo’s mission is to empower businesses with critical access to identity data globally to boost financial inclusion and block out bad actors,” said Charlie Minutella, CEO of Data Zoo. “Partnering with Alloy allows us to bring our extensive global data into an established platform that is trusted by financial institutions and fintechs, helping them mitigate identity risks while expanding their customer base safely.”
As financial institutions increasingly seek solutions to balance an effective global customer onboarding experience while maintaining compliance with Know Your Customer (KYC) and Anti-Money Laundering (AML) regulations, this partnership brings together the strengths of two industry leaders. Data Zoo’s vast global data coverage allows Alloy clients to access critical identity data from multiple markets, ensuring more accurate identity verification across borders.
“Alloy's platform is designed to prevent fraud without hindering business growth,” said Keith Kettell, CRO at Alloy. “By integrating Data Zoo’s global data coverage, we are giving our clients the ability to confidently onboard more users in new geographies while staying compliant with regulatory standards.”
About the companies
Alloy
Website · 22 stories and 1 video interview on FF News since 2022
Previously on FF News:
- Alloy Launches Its First Perpetual KYB and Customer Risk Assessment Orchestration Solution in the UK and Europe 22 January 2026
- FF News Tattoo Studio: Alloy’s Playbook for Scaling Compliance in Fintech 8 December 2025
- Alloy Empowers Global Banks, Fintechs, and Payments Companies to Automate Perpetual KYC 23 September 2025
Data Zoo
Website · 11 stories and 2 video interviews on FF News since 2023
Previously on FF News:
- RapidRatings Appoints Michael Ramsbacker as CPTO to Drive AI-Powered Financial Health Innovation 20 August 2026
- Veriff Partners with Data Zoo to Deliver Layered Identity Verification 17 February 2026
- Data Zoo Partners with Ping Identity to Power PingOne Verify with Global Authoritative Data 30 October 2025
Companies in this story: Alloy, Data Zoo
People in this story: Keith Kettell, Charlie Minutella