Ally Celebrates Ally CashBack Credit Card One-Year Anniversary
By FF Newsroom · 5 July 2017

According to a recent survey conducted by Ally Bank, only 25 percent of consumers anticipate having a major spend, or splurge, this summer. Americans are or would be most likely to splurge on vacation travel (38 percent) followed by a big ticket item (23 percent), or home improvement (23 percent).
In addition to understanding if consumers are anticipating a summer splurge, Ally conducted the summer splurge study to ask how they would spend an additional $100 in money, which aligns to additional cash they might earn from credit card rewards.
One-third of survey respondents said if they were to find an extra $100 in their pocket, they would be likely to spend the cash on everyday purchases (35 percent), followed by depositing the money into a bank account (25 percent) or using it to pay off bills (24 percent). Only 11 percent said they would use the money to treat themselves.
"The Ally CashBack Credit Card celebrates its one-year anniversary this summer, and at Ally we understand that what appeals most to consumers when it comes to credit card rewards is simplicity and control," said Diane Morais, Ally Bank President, Consumer and Commercial Banking Products. "Our goal was to offer a consumer-centric card that allows customers to be in control of how they earn and redeem their rewards in a way that aligns to their personal finance goals."
With the Ally CashBack Credit Card, new customers are eligible to receive a $100 bonus when $500 in eligible purchases are made during the first 3 billing cycles. In addition, Ally CashBack Credit Card holders are eligible to earn the following rewards with their card:
- 2% cash back on eligible gas and grocery purchases
- 1% cash back on other purchases
- Uncapped rewards that never expire for accounts that are open and in good standing