SALAD
About SALAD
Salad is a retail lender that provides credit to underserved customers in the United Kingdom using Open Banking data. The company focuses on financial inclusion by using alternative data for credit assessments to support individuals who face money anxiety despite responsible budgeting. Recent coverage has focused on the use of Open Banking to improve credit access and the challenges of financial exclusion.
FF News has published 1 story featuring SALAD, most recently "Salad Secures £1.5m Investment to Expand Affordable Credit for Underserved Londoners" (11 November 2026).
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People at SALAD on FF News
- Alex Marsh, Group CEO
- Emmett Smith, Chief Risk and Compliance Officer (CRO)
- Robin Maxe, Chief Operating Officer
- Rupert MacInnes, Non-Executive Director, Chair Audit & Risk Committee