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About Nudge

Nudge provides a global financial wellbeing platform that delivers financial education to employees. The company partners with organisations such as Avanade and Hastee to integrate financial health tools into workplace benefits. Recent coverage has focused on global research into financial literacy gaps and the impact of economic pressures on different demographic groups.

FF News has published 5 stories featuring Nudge since 2021, most recently "New Research Reveals Gender Gap in Financial Literacy and Wellbeing Amid Growing Economic Pressures" (9 July 2025).

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