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About Morning Consult

Morning Consult is a consumer intelligence company that provides data and insights for business leaders. The firm offers trend reports, audience research and brand monitoring services across various sectors. Recent coverage has focused on consumer sentiment regarding financial services, including middle-income banking preferences and the adoption of buy now pay later options.

FF News has published 4 stories featuring Morning Consult, most recently "Sezzle Study: 66% of Shoppers Abandon Carts Without Preferred Buy Now Pay Later Options" (5 October 2026).

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