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Friday, February 06, 2026
FinovateEurope | FFNews

About Cake

Cake wants to add value to companies, banks and consumers by generating new revenue streams through processing financial transactions. With Cake for Banks, Cake offers white-labeled solutions to integrate Cake cashbacks into existing banking apps. Cake for Business is a marketing platform that, thanks to the anonymized processing of consumer purchase behavior, offers unique opportunities to reach (potential) customers with cashback discounts and to deliver accurate and real-time market insights.

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