Three-quarters of middle-market consumers in the United States, defined as those with a household income between $55,000-$160,000, rate their financial situation as good, and 73% still believe the "American Dream" is within reach. Yet beneath this individual confidence lies a more sobering reality; perceptions of economic strength are masking the strain inflation is placing on household spending, future savings and long-term consumer confidence. This is according to the 2025 Middle-Market Survey from TruStage, an insurance and financial services provider that protects 39 million consumers across the United States.

Moneybox’s second annual Financial Confidence Index reveals a clear link between financial confidence, improved financial outcomes among consumers