Zumo: How lockdown finally took Crypto mainstream

Following a national survey carried out this March by research company Focaldata on behalf of leading Edinburgh Crypto wallet Zumo Money, data is showing that the UK has adopted Crypto in record numbers – especially amongst millennial demographics – who feel that it’s a safer, easier and better way to make their money work for them.

The last 6 months has been a key period for the crypto market, with over 50% of all those who have ever bought crypto, acquiring it within that time period.

As a financial system, it seems that crypto shows no signs of slowing with over 50% of 18 – 34 y/o believing that Crypto will be accepted for everyday transactions within the next 10 years

Speaking about the rise in Crypto during lockdown, founder and CEO of Zumo, Nick Jones said: “We’ve been saying it for years, but now we have the data… Crypto is here to stay. Trust has never been higher and people are starting to make the move in a very real way. Maybe it was the extra time to research, or perhaps it was a desire for more financial control in uncertain times, but whatever it was, Crypto has become a mainstream feature for the lives of people everywhere”

Trust was a key take-out as to the growth of crypto with over 50% of 18-24 y/o trusting it more now than they did a year ago. There’s never been an easier time to get involved with Crypto – and with Zumo you can be up and running in as little as 5 minutes.

“Making life easy for our users is key – Crypto can feel like a minefield for a lot of people, so making people comfortable from the get-go was key. With Zumo you can be up and running in 5 minutes” – CTO & Co-founder, Paul Roach