Wirex unveils corporate partnership with hand-held ‘piggy-wallet’, Pigzbe

Today, Wirex – the payments pioneer that is bridging the gap between cryptocurrencies and everyday spending – announced its first corporate partnership with the blockchain-powered ‘piggy-wallet’, Pigzbe.

Pigzbe was designed to reinvent pocket money for a new generation of children. The part physical, part digital ‘piggy-wallet’ runs on Wollo (WLO), Pigzbe’s family-friendly crypto-currency, and is designed to introduce children age 6+ to modern money management while teaching them good financial habits in a safe and secure setting. The partnership will see Wirex list WLO alongside its existing Bitcoin, Litecoin, Ethereum and XRP wallets. In turn, Wollo holders will be able to buy, store, exchange and spend WLO through the existing Wirex app and Visa card.

Wirex currently holds the crown as the only company in Europe with a debit card that is linked to users’ crypto wallets, allowing them to convert and spend their digital assets in shops, bars, restaurants or on public transport and the only UK headquartered crypto-friendly company to receive an FCA e-money licence. Already a success in Europe, the company recently announced plans to expand its card offering into the US in what would represent North America’s first multi-cryptocurrency prepaid card programme.

Pavel Matveev, Co-founder and CEO of Wirex, said: “Our relationship with Pigzbe paves the way for novel crypto and blockchain product partnerships and cements London’s status as a key innovation hub. Equally as important, however, is the incorporation of pioneering technologies to educate and inform the next generation about the benefits of money management and the future of finance.”

The partnership between Wirex and Pigzbe is one of the very first examples of two innovative corporations aligning business models to provide an end-to-end, practical cryptocurrency system that drives mass adoption. It will offer the 400+ million families that spend an average of $14 per week on pocket money an easy route into the world of blockchain and decentralised digital currency, without unnecessary complexity or technical jargon.

Pigzbe Founder, CEO and Forbes 30 Under 30 entrepreneur Filippo Yacob, said: “Pigzbe is a project that has the power to drive mass adoption. We’re excited by the prospect of having millions of children growing up with Wollo as the first cryptocurrency they encounter in their lives. Central to our vision at Pigzbe the realization of millions of children and families being able to use their Wollo coins in the real world – our partnership with Wirex will deliver this.”