TrueLayer and Stripe Power Pay by Bank Payments in Finland With Kustom Checkout

TrueLayer, Europe’s fastest-growing payments network, today announced the launch of Pay by Bank payments in Finland. The payment method will be available through Kustom Checkout, and is powered by Stripe. Kustom is the leading checkout solution in the Nordics, serving over 24,000 online merchants.

Through this collaboration, thousands of Kustom merchants can now offer the shoppers a localised, instant bank payment option at checkout, enabled by TrueLayer’s open banking technology and Stripe’s global payments infrastructure. The rollout begins this month and will soon be available to all Kustom merchants.

Stripe, an investor in TrueLayer, first introduced Pay by Bank powered by TrueLayer to merchants in the UK, France and Germany in 2025. The launch in Finland marks the next step in the companies’ shared vision to bring seamless, secure, and low-cost bank payments to more European markets.

Finland’s high level of online banking usage makes it one of the most advanced markets for Pay by Bank adoption in Europe. Together, TrueLayer, Kustom and Stripe are delivering a highly localised payment experience that matches Finnish consumer preferences.

“Finland has one of the highest rates of online banking adoption in Europe, making it the perfect environment for Pay by Bank to thrive,” said Ulf Klavér, Finland Country manager at TrueLayer. “Working with Stripe and Kustom, we’re enabling thousands of merchants to offer a faster, safer way to pay – one that’s built for local consumers but powered by a pan-European network.”

Kustom merchants will be able to offer an additional, locally preferred way to pay, giving shoppers more choice at checkout and better reflecting how consumers in Finland already make purchases online. Customers, in turn, get a seamless checkout experience where they can pay directly from their bank account in seconds – no card details or manual data entry required.

“With Pay by Bank now available to 100 percent of the Finnish population, businesses can offer a truly universal payment experience,” says Mikko Karjanlahti, Country Manager for Finland at Kustom. 

“We know how important it is for merchants to offer payment methods that local shoppers know and trust to drive conversion. Having the right payment options in place can determine whether a customer completes the purchase. With more local payment options available, it is easier for merchants to provide a relevant shopping experience regardless of market.”

FF NEWS TAKE: This collaboration unequivocally moves the needle for Open Banking adoption in the high-value Nordic e-commerce space. By integrating account-to-account payments directly into a prominent checkout provider like Kustom, the model instantly gains scale and credibility. The key metric to watch now is not just market entry, but merchant adoption rates and, crucially, consumer preference shift over the next six months. If Pay by Bank achieves significant traction in this mature market, this tri-party playbook will be replicated rapidly across other fragmented or highly-localised European territories.