Surfboard Payments and Worldline Forge Strategic Partnership to Empower Businesses with Seamless Payment Solutions

In a customer-centric alliance, Surfboard Payments, and Worldline, a leading payment provider in the Nordics, have joined forces to offer businesses across the region unparalleled payment solutions. This collaboration will bring together Surfboard Payments’ cutting-edge payment terminals, SoftPOS solutions, hardware logistics and loyalty platform with Worldline’s extensive expertise in acquiring, processing, and fraud prevention.

Under this strategic partnership, Worldline will seamlessly integrate Surfboard Payments’ advanced payment solutions into its comprehensive offerings, catering to a diverse clientele ranging from small and medium-sized businesses to large corporations, partners, and other organizations. With Surfboard Payments assuming the role of the payment service provider (PSP) and Worldline acting as the acquirer, businesses can anticipate a streamlined and secure payment experience.

“We are thrilled to embark on this transformative partnership with Surfboard Payments,” Filippa Marklund, Head of Strategy & GTM Merchant Services RB Nordics of Worldline. “Surfboard Payments’ innovative payment solutions perfectly complement our existing portfolio, enabling us to provide businesses with a competitive range of payment options and services that create real value for the merchants.”

Echoing this sentiment, Christopher Lindfeldt, CEO of Surfboard Payments, stated, “We are excited to collaborate with Worldline to expand the reach of our payment solutions across the Nordics. Worldline’s established strong presence, deep understanding of the market and strong sales capabilities will be instrumental in driving our mutual success.”

Initially targeting Sweden, Norway, Denmark and Finland, the partnership holds the potential to grow with customers across other markets.

Key Highlights of the Partnership:

• Surfboard Payments’ state-of-the-art platform of card present payment terminals, terminal management system, onboarding, tokenizations, APMs, receipt host and loyalty will be integrated into Worldline’s merchant and partner offerings.
• Surfboard Payments’ suite of payment terminals including SurfPad, SurfTouch, SurfPrint, CheckoutX and SoftPOS solutions built and developed for any use case.
• All hardware is automatically delivered by Surfboard Payments’ SurfShip API first platform with its logistics center in Uppsala, Sweden, including next-day delivery within the Nordics.

This strategic alliance between Surfboard Payments and Worldline marks a significant step forward in shaping the future of payments, empowering businesses with innovative solutions that enhance efficiency, security, and customer satisfaction.