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Tuesday, October 07, 2025
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Sophia Melas Joins Award-Winning Payment Orchestration Business APEXX Global as VP of Sales

APEXX Global (APEXX), the award-winning payment orchestration platform, have announced the appointment of Sophia Melas as Vice President of Sales. With an impressive track record in the payments industry, particularly within the travel sector, Sophia brings a wealth of expertise and strategic insight to the APEXX team.

Sophia’s extensive experience includes her recent role as Director of Business Development at CellPoint Digital, where she drove significant growth and innovation. Prior to that, she spent three and a half years at Fly Now Pay Later, serving as Head of Partnerships for the US and Europe. Her deep understanding of payments in the travel industry will be instrumental in bolstering APEXX’s growing expertise in this space.

APEXX Global has established itself as a leader in payment orchestration, providing cutting-edge solutions that streamline and optimise payment processes for businesses worldwide. The addition of Sophia Melas to the commercial team underscores APEXX’s commitment to enhancing its expertise and delivering unmatched value to its clients.

Toreson Lloyd, Co-Founder & CCO at APEXX, commented: “We are delighted to welcome Sophia Melas to APEXX Global, Sophia’s exceptional background and proven success in the payments and travel sectors make her a perfect fit for our team. Her experience will be invaluable as we continue to expand our reach and capabilities in providing top-notch payment orchestration solutions to our clients.”

Sophia Melas, VP of Sales at APEXX, said: “I am excited to join APEXX Global at such a pivotal time for the company. APEXX’s innovative approach to payment orchestration and its commitment to delivering exceptional solutions to clients is truly inspiring. I look forward to contributing to the company’s continued growth and success, particularly in the travel sector.”

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