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Thursday, September 04, 2025
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HealthCARE of Iowa Sees Tenure Improvement of 45% With DailyPay Partnership

HealthCARE of Iowa, a professional consulting partner with over 80 years of combined experience in providing consulting services for Senior Living environments, is successfully leveraging DailyPay, the leading On-Demand Pay platform, to improve employee retention and reduce turnover.

HealthCARE of Iowa reports a tenure improvement of 45% along with a 25% reduction in turnover for those enrolled since launching DailyPay’s financial wellness platform in 2022.

The financial wellness platform is seamlessly integrated with HealthCARE of Iowa’s time and attendance provider at zero-cost. DailyPay’s On-Demand Pay solution enables workers to access their earned pay so they can spend, save, and invest on their own schedule, helping to pay bills on time and break the paycheck-to-paycheck cycle.

“We consult with over 30 facilities in the geriatric healthcare space, an industry that typically experiences high turnover and significant challenges in recruiting,” says Rob Hentzen, President and CEO of HealthCARE of Iowa. “DailyPay has helped us in both those aspects, improving our clients’ satisfaction while providing a benefit at no cost to the employees that enhances their financial wellness.”

DailyPay’s platform offers a wide variety of financial wellness products and solutions ranging from a credit monitoring solution to a virtual savings jar.

To learn more about HealthCARE of Iowa and open job opportunities, check out their website.

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