FF News Logo
Saturday, September 06, 2025
Finovate-Fall-banner-728x90 (1)

Breaking News

Gemini Launches Staking and Derivatives for EU Customers Pave Finance, an AI-Powered, Institutional-Grade, Personalized Wealth Management Software Company Raises $14m in an Oversubscribed Seed Financing ebankIT to Unveil Industry’s Leading AI Transactional Banking Assistant Using Agentic AI at FinovateFall 2025 Varo Bank to Accelerate Responsible and Customer-Focused AI Efforts with New Chief Artificial Intelligence Officer Asmau Ahmed Tangram Taps INSTANDA to Accelerate Launch of Fully Customizable E&S Insurance Product for Security Guard Industry Q2’s AI-Driven Enhanced Payee Match Detects 3x More Suspected Fraud For Customers In Its First Year Lead Bank Closes Series B Fundraising Round equipifi® Joins the Jack Henry™ Fintech Integration Network and Expands Access to Bank BNPL Elliptic Powers Risk Intelligence for BVNK’s Layer1 – Enabling Stablecoin Payments, Trading and Settlement at Scale Elysian Raises $6M Seed Round to Redefine Insurance Claims Services with AI-Native Platform PayPal Selects Nova Credit to Power U.S. Cash Flow Underwriting Weyay Bank Empowers Customers With Hide Your Money From Yourself Campaign 1Money Secures 34 U.S. Money Transmitter Licenses and Bermuda BMA Class F License to Support Stablecoin Payments Worldwide Spinwheel Secures Strategic Investment from Citi Ventures to Accelerate the Future of the Consumer Credit Ecosystem Pointsville Secures Series A Funding Led by Valor Capital Group with Global Strategic Partners to Accelerate Asset Digitization & RWA Growth

Fintech Unicorn Papaya Global is Launching its Workforce Payments Platform at the Big Game

Papaya Global, the workforce payments fintech, invested two years and 864,000 engineering workhours building the first end-to-end workforce platform that executes worker payments.

This investment comes to a head with Papaya’s Super Bowl debut.

“Payroll companies without embedded payments and AI technology, will simply not survive,” says Zvika Liblich, Chief Strategy Officer at Papaya Global. “We believe that customers will demand solutions that cover them end-to-end, from payroll calculation to payment execution on one platform, and will support any employment model in any currency worldwide.”

Papaya’s AI-powered payroll validation engine enables management of all types of workers and paying them in local currencies in any location, providing native connectivity with existing payroll systems. Thanks to these capabilities, global organizations can now scale their workforce, while protected by Papaya’s full compliance and liability.

Papaya is making its first Super Bowl appearance, bringing ping-pong to football’s main event. Its 30-second “Small balls. Big Game” ad features multiple self-bouncing ping-pong balls, showcasing Papaya’s game-changing AI-powered workforce payments platform.

The creative team includes Emmy Award winner Matt McCarron, Webby and Cannes Award winner Jonathan Vingiano, and Super Bowl ads veteran Alon Seifert. The spot was directed by Rob Leggatt and shot by Billions cinematographer Jake Polonsky. This is the first Super Bowl ad by McCann Tech.

People In This Post

Companies In This Post

  1. Gemini Launches Staking and Derivatives for EU Customers Read more
  2. Pave Finance, an AI-Powered, Institutional-Grade, Personalized Wealth Management Software Company Raises $14m in an Oversubscribed Seed Financing Read more
  3. ebankIT to Unveil Industry’s Leading AI Transactional Banking Assistant Using Agentic AI at FinovateFall 2025 Read more
  4. Varo Bank to Accelerate Responsible and Customer-Focused AI Efforts with New Chief Artificial Intelligence Officer Asmau Ahmed Read more
  5. Tangram Taps INSTANDA to Accelerate Launch of Fully Customizable E&S Insurance Product for Security Guard Industry Read more
Sibos | FFNews