DNA Payments Group appoints Adyen’s Jan-Pieter Lips as CEO as the company enters next phase of growth in UK and Europe

DNA Payments Group, one of the largest independent, integrated omnichannel payments companies in the UK and EU, has appointed former Head of Unified Commerce from Adyen, Jan-Pieter (JP) Lips as its new Chief Executive Officer.

JP will be responsible for DNA Payments’ next period of growth as the company continues to develop and provide simple, unified payments into fast growing vertical market sectors such as restaurants and specialist retail.

Founders of DNA Payments Arif Babayev and Nurlan Zhagiparov said: “We are delighted to have secured JP as CEO. He brings with him more than two decades of immense experience after founding Nectar and at the highest level at Adyen. His passion for customer experience means that he was the outstanding candidate for the role and in the perfect person to take DNA to even greater heights.

This move will allow Nurlan to focus on Innovation, Product and Technology and Arif on M&A, expansion plans, strategy, and key partnerships.

We have been through a long and thorough selection process and are convinced that JP is the right person for the role. He has our full support, and we will continue to work alongside him to take DNA to the next chapter of our exciting journey”.

JP was co-founder of the successful Nectar programme back in 2002. He has spent the last four and a half years as Head of Unified Commerce at Adyen, the listed payments platform. There, he was responsible for the omnichannel verticals and for development and driving adoption of the Unified Commerce offering – enabling omnichannel companies in retail, food and beverage, and hospitality.

Jan-Pieter Lips, CEO at DNA Payments said: “I am excited to join DNA at this key moment where the company is going through huge growth. Creating great customer experiences is now non-negotiable and expectations from consumers are growing exponentially. More than ever before, companies want to quickly and easily adapt to changing customer behaviours and new innovations in commerce and payments. DNA’s people and platform are incredibly well placed to deliver this.

I am a big believer in the transformational role of technology, and DNA is in a very strong position as a technology-first, end-to-end payments platform that consolidates and supports multiple channels. By providing these scalable and secure systems, we can help our clients provide their customers what they want and need – a consistent buying experience.”