Daffy is Using AI to Reshape the Future of Charitable Giving

Daffy.org, the modern platform for charitable giving, today announced a bold new suite of AI-enabled features, marking a major step toward a future where giving is simpler, smarter, and more accessible.

Despite Americans’ generosity—over $370 billion given by individuals last year—the experience of giving remains outdated. Most donors still encounter direct mail, clunky online forms, and minimal follow-up—friction that makes it harder to act on good intentions. In fact, 79% of donors who visit a donation page never complete their gift.

Daffy’s new Quick Donate leverages modern AI platforms to make personalized giving as simple as asking. Built on Groq’s unique AI inference engine, the feature allows members to type or speak naturally—requests like “Give $100 to my local school in September”—and have Daffy handle the rest. It identifies key details like amount, recipient, and timing, while also offering relevant suggestions—providing members with both assistance and total control of their giving. Additionally, Daffy incorporates contextual signals such as a user’s donation history, fund balance, and preferences to further personalize and optimize the experience.

“When billionaires want to donate, they have a team of advisors who understand their philanthropic priorities to make giving effortless. Now, with Daffy’s AI-powered features, we’re bringing that same level of intelligence and convenience to the 60 million American households who donate every year, whether they’re giving $50 or $50,000,” said Adam Nash, Co-founder and CEO of Daffy.

We’ve seen this kind of innovation transform other areas of personal finance. Tools that make it easy to save and invest—like Robinhood’s newly announced AI assistant, Cortex—are helping more people access personalized financial guidance. Daffy is bringing that same level of innovation to giving, making it easier than ever for people to support the causes they care about with AI that understands their philanthropic goals.

Daffy also helps inspire generosity in small but powerful ways. To make giving more rewarding, members automatically receive personalized thank-you messages—something the best charities strive to do but often can’t scale. When launching fundraisers, members can also rely on Daffy’s AI to help generate campaign content, a task that’s often a barrier for individuals and small organizations alike.

Behind the scenes, AI is also transforming how Daffy operates. Most donor-advised funds struggle to integrate the fragmented mix of public and private data about charities online. Daffy’s AI automatically unifies and enriches that information, surfacing insights and even flagging issues for review—resulting in a more accurate and trustworthy giving experience.

Daffy’s mission is simple: help people be more generous, more often. AI makes that possible—by making giving easier, more rewarding, and less expensive, we can put more money in the hands of the causes and communities that need it most.