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Open Banking: “it will be the consumer who benefits most” – Plum
Victor Trokoudes, Co-founder and CEO of Plum, comments on the implementation of Open Banking: “Open Banking is a technical change which will hopefully bring full transparency to the financial services. For too long, banks have been guarding customer data instead of using it in a way that benefits them. In fact, banks in the UK have been so defensive that most of them had clauses in their T&Cs that prevented people from sharing their data.
“With this transparency, banks will become a commodity, the rails for money to flow, but fundamentally the value will not be provided by them as they are increasingly positioned to promote their services to customers. More than this, Open Banking means open competition in the financial services industry – and it will be the consumer who benefits most from this. Up until this point, financial service providers have been purposely vague about the true cost of overdrafts, borrowing, FX, insurance etc. Open Banking means that this information can be made very clear via the data in people’s bank accounts.
“We anticipate a host of new providers coming to the fore in the wake of Open Banking. But these will be different to traditional banks, acting more like advisors to people’s financial life (from saving, to investing, to finding the right financial products). Users will still use their current provider to transact, but will manage everything else via these new wave of “added value” providers that are focussed on offering services that make their users better off.
“In future, the value the financial service provider brings to its customer will trump everything else. We think the providers that embrace this transparency to bring this added value to their customers will end up winning the day – and we don’t think these will be the main providers of today.”
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