To support this next phase of growth, Nopan, the performance platform for account and wallet payments, today announced that it has become a Principal Member of the European Payments Initiative (EPI), the organisation behind Wero.
The membership marks an important step in Nopan’s mission to help merchants unlock the full potential of account and wallet payments while supporting the continued expansion of Wero across Europe.
Already available to more than 55 million consumers across France, Germany and the Benelux region, Wero is continuing to grow its user base while expanding into e-commerce and, in the near future, introducing new capabilities such as recurring payments, subscription management, digital identity and additional wallet services. As these innovations become available, merchants are looking for solutions that enable them to deploy Wero efficiently and maximise customer adoption.
For merchants, adding a new payment method is not simply about offering more choice. Success is measured by the business outcomes it delivers. As account and wallet payments become increasingly important, merchants expect the same levels of conversion, customer experience, operational efficiency and reliability they have historically achieved with card payments.
Founded by former Netflix payment leaders, Nopan was created after its founders experienced first-hand the challenge of optimising emerging payment methods for one of the world’s largest digital subscription businesses. They recognised that merchants needed more than payment acceptance. They needed a specialist partner focused on performance.
By exclusively focusing on account and wallet payments, Nopan helps merchants evaluate, implement and optimise the payment experiences that deliver the highest performance.
As a Principal Member of EPI, Nopan will contribute merchant expertise and operational know-how to help accelerate Wero’s acceptance among enterprise merchants, enabling businesses to deliver measurable improvements in conversion, customer experience, operational efficiency, and revenue.
“Merchants do not adopt new payment methods simply because they exist. They adopt them when they improve customer experience and business performance. Wero represents an important milestone in the evolution of account and wallet payments in Europe. Our role is to help merchants implement and optimise Wero with the same level of sophistication, reliability, and performance they already expect from card payments. Having spent years scaling payment performance at Netflix, we know that success is never determined by payment acceptance alone. Success comes from continuous optimisation. Becoming a Principal Member of EPI allows us to bring that performance mindset to the next generation of European payment experiences”. Konstantin Surkov Co-Founder and CEO of Nopan
“Building a successful European payment ecosystem requires more than infrastructure. Strong partnerships are essential to bring innovative payment experiences to consumers and merchants across Europe. We are pleased to work with Nopan to help accelerate the adoption of Wero and make account and wallet payments simpler and more trusted.” Martina Weimert CEO of EPI
