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MB WAY DOUBLES NUMBER OF USERS IN ONE YEAR
MB WAY service reaches a new milestone with 2 Million users. This goal represents a major evolution of the service, doubling the number of users in just one year, proving that MB WAY is increasingly the Portuguese national favorite mobile payments service.
To achieve this number of users, SIBS has been working on the service’s improvement, such as the opportunity of joining MB WAY with international mobile numbers, associating them with cards from one of the 21 financial entities that are part of the service.
At the same time, SIBS has been taken some initiatives focusing on users and merchants. It’s the case of the current Black Friday campaign – “MB WAY Black Days”, in which we’ll raffle a car between online and in-store shoppers.
“With MB WAY, Portuguese don’t need their wallet anymore. It’s a digital payments service that is growing day by day and now reaches the milestone of two million users; users who no longer live without the multiple features that make their day-to-day life easier”, says Gonçalo Amaro, SIBS’ Digital & E-Commerce Director, adding that “SIBS will continue to work to add new features that make MB WAY increasingly indispensable in users’ lives, pursuing the goal of an increasingly cashless society.”
With MB WAY, Portuguese can make their purchases with their mobile phone, free of charge, with all convenience and security of MULTIBANCO Network, in about 120 thousand merchants and over 220,000 payment terminals with QR Code and NFC technology.
MB WAY is increasingly at the forefront of digital payments, being a multi-channel service (available on its own app and in 8 bank apps) that allows users to perform 8 operations such as online and in-store purchases, MB NET virtual card generation, immediate transfers, cash withdrawal and access to the MULTIBANCO network without the need of a bank card.
In addition to this record number of users, the number of operations have also shown unprecedented growth figures, which prove the high adherence to the service: more than 1 million MB WAY purchases are made per month, totaling more than 5 million transactions, a value that has grown more than 10% per month.
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