Lunar extends partnership with Danish Padel Federation

Lunar, a leading financial technology company, and the Danish Padel Federation (DPF)  have announced an extension of their partnership, solidifying their successful collaboration in promoting the sport of padel in Denmark. This continued sponsorship is a testament to the remarkable growth both Lunar and Danish Padel have experienced in their respective fields, and it paves the way for an exciting journey ahead.

Since joining forces in 2020, Lunar has been an active participant in the rapidly expanding world of padel. The extension of Lunar’s sponsorship perfectly aligns with the Danish Padel Federation’s vision of establishing padel as a widely popular sport throughout Denmark. Together, Lunar and DPF have worked tirelessly to nurture the growth of the sport and have achieved significant milestones along the way.

One of the most notable accomplishments of the Lunar-DPF partnership is the establishment and expansion of the Lunar League. This league, born out of the collaboration, has experienced remarkable growth, starting with 39 teams in 2020 and now boasting an impressive 700 teams across Denmark. The exponential increase in participation reflects the growing popularity of padel and Lunar’s commitment to making the sport accessible to all.

Søren Holst, Head of Partnerships at Lunar, expresses his excitement: “We truly appreciate our collaboration with the Danish Padel Federation. Being among the first to support DPF, we are incredibly happy to see Padel experiencing such significant growth, and the past years have only proven its potential.”

Kristoffer Jørgensen, Secretary-General of the DPF, emphasizes Lunar’s support: “Therefore, we naturally feel that the collaboration with Lunar supports our vision of becoming a popular sport in Denmark.”

With over 5,000 registered padel players in the Lunar League, the sport’s community continues to thrive and flourish. Lunar’s unwavering support has created an inclusive and vibrant environment for padel enthusiasts to pursue their passion. The partnership between Lunar and DPF has fueled a remarkable journey of growth and success, setting an inspiring example of what can be achieved when passion and support unite.

Moreover, Lunar’s profound passion for padel extends beyond the sponsorship agreement. The company actively engages with the sport, fostering a vibrant atmosphere within its work environment across all countries. Lunar organizes internal tournaments for its dedicated staff, further enhancing the company’s connection with padel and promoting a healthy work-life balance.

As Lunar extends its sponsorship of the Danish Padel Federation, the collaboration between the two entities continues to drive the growth and popularity of padel in Denmark. The remarkable success achieved so far serves as a testament to the power of unity and the potential that can be unlocked when passion and support come together. With Lunar’s ongoing commitment and the Danish Padel Federation’s vision, the future of padel in Denmark looks incredibly bright.