Novidea Adds Ido Peled as Senior Vice President of Product

Novidea, creator of the cloud-based, data-driven enterprise insurance management platform for brokers, agents, MGAs/MGUs, and wholesalers, has named Ido Peled as senior vice president of Product. 

In his new role, Peled will lead Novidea’s global product team, driving the strategic direction, development, and overall success of its insurance management platform, ensuring it remains at the forefront of technological advancement in the insurance industry.

Prior to joining Novidea, Peled was the chief product and marketing officer for Taranis, an agricultural technology (AgTech) provider that created the industry’s leading crop intelligence platform. Before that, Peled spent 14 years at education software provider Ex Libris, now part of Clarivate, where he held various roles, including director of solutions architecture and vice president of solutions and marketing. He holds a Bachelor’s Degree in Computer Science from Tel Aviv University.

Peled will focus on continued product development momentum by streamlining processes and enhancing collaboration within the product department. Novidea’s commitment to agility and efficiency is reinforced by this strategic move, setting the stage for unprecedented innovation in the insurance technology sector.

“Ido has the ideal technical skillset and business experience to lead our product team and increase our competitive edge globally,” said Erez Nissim, CTO of Novidea. “With Ido leading our product management team, we have the right leadership in place to continue providing innovation, quality and value to our customers, worldwide.”

“The insurance industry is experiencing a significant shift that hinges on technological innovation. Insurance organizations that make the right tech investments to digitalize their operations and optimize efficiencies will win the race. I’m eager to dig in and work closely together with the Novidea product team to ensure that we are exceeding customers’ expectations and delivering the innovative solutions they need to get ahead,” said Peled.

With the addition of Peled, Novidea continues to augment its leadership team, building upon a series of strategic hires made over the last 12 months. This includes the appointment of Erez Nissim as CTO and Yaniv Cohen as CCO. By assembling a team of exceptional talent, Novidea reinforces its position as a top innovator in the global insurance technology landscape.